Via Puglia 35
10156 – Turin, Italy


Iveco is a brand of CNHI. CNH Industrial N.V. (CNHI) is a global leader in the capital goods sector with established industrial experience, a wide range of products and a worldwide presence. Through its brands, the company designs, produces and sells agricultural and construction equipment, trucks, commercial vehicles, buses, special vehicles, and engines and transmissions.Since 1975, Iveco is one of the world leaders in road transportation. It designs, manufactures and sells a wide range of light, medium and heavy commercial vehicles for road and off-road use.

From its beginning, the company has been committed to safe, efficient and ecological mobility and for more than 30 years has been developing technological solutions that respect the lives of people and the environment.
Customer Obsession is the approach adopted by Iveco in its research and development processes in order to develop what customers will require in the future from a vehicle.

Those two most important principles that drive each stage of Innovation development can be classified under the four following elements:

  • Energy efficiency, the most relevant item for the environment and for the customer;
  • Liveability, related to the issue of high quality of life on board;
  • Safety, for both drivers/passengers and those around them;
  • Security, an important cost related issue. Provide solutions that protect vehicles and their contents.

These are the innovation guidelines of Iveco, where every project is inspired by these important principles, according to specific methodologies.

Main role in the project

IVECO is contributing to the expert network and international cooperation as industry representative.